I been to this hotel 3 times in 2007 with my family and other half, and to be honest I never had any complaints about the Hotel at all and I'm very fussy. To start with my kids were two and nine at the time so I booked adjoining rooms for the kids, both rooms were clean, basic and sparcely furnished, what I expect from any moroccan hotel (unless suite). The staff at the hotel were fab! They were constantly running up and down with our room service tea ( i forgot the kettle )We were on the 5th floor with the kids and it was lovely , yes there is noise from the Berber night or other events but they don't go on that late, my kids never had any sleep problems. The brekfast was lovely fresh fruit salad , youghurt, croissant, cake/breads etc, tea, coffee, juices, omlette, eggs etc. Kids loved it and we thought the staff in this area were great laugh, one of them is a fluent Irish speaker and I am too so we had great craic. Met loads of Algerian friends there from Dublin and some Moroccan people we know too. It is a Muslim country and very family focused, the moroccans themselves go to the beach at Agadir or Essouira with their families, so I do know that if you go there expecting to club and drink , it's a big mistake. If your not with a man and your not covered up your showing a lack of respect for yourself and the Muslim culture so you attract negative attention. Western women get attention anyway if they're travelling alone but this is only from the young fellas and you just need to learn a few Arabic words of disgrace before you go and they leave you alone quickly. The Argan is very security conscious and when I was there my nine year old went "missing" ( could have killed him myself with shock ), they pool guy isn't actually a pool guy at all , he's head of security and he ahd the hotel and it's grounds shut down in about 30 seconds and two minutes later finds my son "hiding" on me under a stack of sunbeds!!!!KIDS!!!!. Really very impressed with their response. We have come to know a lot of the staff there and they are very nice, they guy with the shop outside , just bargain, bargain and bargain again.....great mirrors. Not a 4* in the room but the hotel is, Watch The SUNWAY rep if you travelling from Ireland ( total slapper ) was ringing my room looking for one of my male friends that had come on holidays with me and my fella , this guy has a partner and we told the rep this it didn't stop here she was a bunny boiler at the pool every day trying to get her leg over so watch out if your single and male and Irish- she want to marry an Irish guy. Also she is very ugly so my friend wasn't even flattered just embarressed. Argana Hotel, my experiance was great for the money, very cheap. If you want luxury and the best nite club/casino in Agadir on your doorstep stay at the Sofitel, pricey but worth it.

Previous reviews of the Argana were helpful, we knew what to expect on check in. Most reviews turned out to be fairly accurate; we had a lovely room, no complaints there; but other guests had to move because of faulty showers, door handles, poor sound-proofing. The pool area was perfect for a week of lazing around in the sun, well maintained with helpful staff and enthusiastic entertainment team. The spice and jewellery sellers were present at the entrance to the pool area but they kept a low profile and did not bother us. Breakfast was reasonable but after 3 or 4 days the same old selection became a bit tired. Lunch at the poolside area was a mixed bag, some salads freshly made and very good, some old and tired. The staff were extremely friendly and helpful. We quickly came to understand however that their friendliness and helpfulness was directly related to the extent to which we lined their palms with dirhams! When we tipped the pool attendant our sun beds were laid out and waiting for us the next morning, when we didnt tip him our sunbeds were pointedly allocated to other guests, despite the fact that there were lots of spare beds. We tipped the cleaning staff, we received bath robes, we didnt tip the cleaning staff, the bathrobes disappeared! Guests quickly learn how to play the tipping game. So if this practice bothers you don't stay in the Argana and don't go to Agadir!! Be aware that the lane at the side of the hotel is not a pleasant place to walk through after dark. It is badly lit and we met some drunk and unpleasant characters one night there at about 10.30pm. Bit scary. If you feel you would be bothered by the constant low grade hassle by virtually all sellers of goods and services in Agadir, dont go. If you want a nice relaxing week of lying in the sun with good service and friendly staff, do go! Two good restaurants; a lebanese one opposite the Atlas Hotel, lovely food, lovely service (no alcohol). Also the well known "La Scala" which is gorgeous but busy so book ahead and they will ferry you to and from the restaurant by courtesy minibus.

this is marketed as a 4* HOTEL - IT IS NOT A 4* HOTEL COMPARED TO ALL THE OTHER LOCAL HOTELS THAT ARE 4* HOTELS. A VERY GOOD 3* ONLY...... Clean - basic and central......boring breakfast same every day......not pool services to your bed : ( No kiddies club- great SPA not very clean........use the outside spa's cleaner and cheaper.......

We had no problem getting a taxi to and from the airport – I would certainly advise people to abandon the travel agency for two reasons: 1) Cheaper 2) You can choose your own flights so you can spend more time in Morocco! I had checked this website in advance of our holiday and learnt that there is a noise problem with the Argana Hotel, so I pre-packed ear-plugs and upon checking into the hotel, I requested that my room be higher up than the 1st floor and away from the main lobby and corridor area. I was given a family room which was the same as an ordinary double room with the exception of an extra door between me and the next room (which could be locked on both sides). All was well until I got into bed and realised that I could hear the couple behind the dividing door ... thank goodness I had ear-plugs! For the rest of the week I had to wear ear-plugs going to sleep ... there was no privacy between me and the strangers next door ... their snoring was driving me crazy! Also on my first night I realised that my balcony door didn’t close, however, reception immediately sent up a repairman, who worked on the door for an hour (up to 12:30am), after which it still didn’t work! The room was somewhat “well used” and in desperate need of updating and repair, but it was clean and the chambermaids were attentive and pleasant! I found Hotel Argana very appealing ... it has a lovely clean swimming pool with a bar / cafe, a lovely spa (where I had the most wonderful treatments and massages!). The main bar looked like the interior of a ship however it was well run and the cocktails are delicious! It also had a Moroccan room and a gym (which was very well equipped, however I didn’t see a single person using it ... perhaps it was the cost of using it!). The main lobby had lovely Moroccan decor and the staff in reception were a delight ... we had continued good humoured conversations with them throughout the holiday and the head porter (who was dressed in traditional Moroccan style) had a permanent good attitude and a smile! Unfortunately Hotel Argana did allow various people to sell items in the hotel and by the pool. The hotel is usually a sanctuary from pushy sellers, however, in this hotel you are constantly being harassed by sellers trying to sell you photographs, jewellery, etc on the way to the restaurant and spices and jewellery etc by the entrance to the pool! It got quite annoying. Breakfast in the hotel was fairly basic when it came to cold foods, however, it did serve Moroccan tea, and freshly made omelettes ... then some mornings they served freshly made donuts, pancakes and a type of flat scone. Breakfast in the hotel was from 5:30am to 10:30am which was perfect if you had to get up early for a tour, however, they didn’t serve the hot food until aprox 8am! Hotel Argana is fairly central and is a good base if you are into touring Morocco. Otherwise, it is a short walk to the beach and the shops, or if you just want to hang by the pool for the day.